ODAJE

Odaje (previously M. Moustache) is a French footwear brand. Co-created by Antoine Vigneron, Guillaume Alcan and Thibault Repellin, M.Moustache was born in 2012, initially offering just men’s footwear.

By 2024 the brand had evolved, and putting eco-responsibility at the heart of their strategy, with more of a focus on women's' trainers and sneakers, and became Odaje.

Odaje is the leading circular fashion brand in the footwear market and offers many vegan styles. Collecting customers' worn out shoes and recycling them into new trainers, Odaje is reinventing industry standards by offering a practical, closed-loop production solution.

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About HUG

Discover our wide selection of fair and sustainable women’s fashion and accessories, made from natural, organic, or recycled fibres.

In our online shop and in our bricks-and-mortar concept store in Woodbridge, Suffolk you'll find everything from T-shirts to jeans, cosy knitwear and beautiful dresses, quality handbags, wool-and-silk and organic cotton scarves, spring and winter jackets, gloves made from recycled PET bottles - and more.

Whether you’re looking into upgrading your wardrobe or searching for a unique and thoughtful gift, we’ve got you covered!

We work with a variety of European and UK-based brands who produce clothing with a lower environmental impact than the industry norm by using sustainable fibres such as organic cotton, TENCEL™ Lyocell, wool, hemp, as well as recycled materials.

We believe that fashion can be done differently - in a more considerate and responsible manner, in terms of environmental impact as well as fair working conditions.