TBCo

Shop TBCo at HUG — your independent UK boutique for sustainable lifestyle and fashion. Founded in 2014 by Emma Macdonald, TBCo is a B Corp-certified brand designing beautiful, responsibly made pieces from natural and recycled materials.

At HUG we stock TBCo's women's knitwear, scarves, accessories, and seasonal clothing — each piece crafted with an animal-first sourcing ethos and a commitment to reducing environmental impact. TBCo use sea freight over air, prioritise ethical farms, and weave sustainability into every step of their supply chain.

Through their Positive Impact Pledge, TBCo donates 2% of every purchase to humanitarian and environmental charities — contributing over $400,000 since 2020. When you shop TBCo at HUG, your purchase does more than look good.

Buy TBCo online in the UK with free delivery on orders over £100.

Crafted from Nature, Made to Last

TBCo's pieces are built around the finest natural and recycled fibres. Their cashmere and merino wool beanies offer exceptional warmth without bulk — naturally temperature-regulating and soft against the skin from the first wear. Their recycled cotton pieces bring colour and texture to your wardrobe while diverting material from landfill. Every fibre choice is intentional, every garment designed to outlast trends.

How to Wear TBCo

Layer a TBCo knitted vest over a relaxed long-sleeve for an effortlessly put-together autumn look, or wear their tie vests alone as a statement summer piece. The cashmere and merino beanies pair beautifully with oversized knitwear and wide-leg trousers — a wardrobe staple that moves from countryside walks to town with ease. TBCo's palette of earthy tones, stripes, and bold brights means there's a piece for every personal style.

Sustainability at the Core

TBCo is certified B Corp — meaning every aspect of the business, from sourcing to shipping, meets rigorous standards of social and environmental performance. They source exclusively from animal-first farms, choose sea freight over air to reduce carbon emissions, and donate 2% of every purchase to charity through their Positive Impact Pledge. Shopping TBCo is a small act with a meaningful ripple.